Why Google My Business is an essential tool for Small Businesses?

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We are living in an age where an online presence is a must for almost every business. Especially when almost every consumer looks up on the internet before making a decision to purchase a product or before availing a service.

Consumers rely heavily on search engines like Google and Bing when they want to find information on products and services. This is why businesses, specifically small businesses, should ensure that they have an online presence. Now, here's where tools like Google My Business comes into play.

 

Google My Business is a tool specifically built for small businesses so that these businesses can have an online presence.

To avail Google My Business benefits, all you have to do is, sign up, fill in the required information and verify your business.

Don't worry about the Business verification part, it is very easy. Google sends in a post card with a code to your business address. All you need to do is, login to your Google My Business account, and enter the code.

Once you're signed up and verified for Google My Business, your business will start showing up on Google Search results, Maps and on Google+. Your business information will be visible to Desktops and Laptops users, as well as to smartphone and tablet users, across all platforms i.e. Android as well iOS.

While potential clients can now find your business online, your existing clients can write reviews, leave testimonials about your services on you Google My Business page. This surely helps build your brand value/credibility.

Google My Business listing is nothing less than a free website. You can add information about your business, company logo, images and choose from different designs to give your listing an attractive look and feel.

You can also post updates on the business listing page, share information, upload images to keep your customers up to date on your offerings.

Click Here to add your business to Google My Business.

Source: Google

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